This Privacy Policy describes how Ideal Med Ltd (“Ideal Med”) collects, uses and discloses information about Users and their use of the idealmed.co.uk site. Ideal Med has a strong commitment to protecting the privacy of Users and to assuring the integrity of the Site. This Privacy Policy has been developed with these goals in mind and will be continuously assessed against new technologies, business practices and Users’ changing needs.

1. Information We Collect

Our primary goal in collecting information from Users is to provide a Site with integrity and to enable us to provide you with efficient and professional products and services.

In general, Ideal Med does not collect “personally identifiable information” about you, except when you knowingly provide such information as the result of the use of one or more of the features of the Site. Although you do not have to provide us with any personal information to visit the Site, you may not be able to fully utilise all of the services on the Site if you choose not to provide certain information. If you do choose to give us personally identifiable information through the Site, we will collect and retain that information in accordance with this Privacy Policy.

(a) User Information. To request information concerning our products and services, Users may contact us using our online request form or automated email, where they are required to provide us with User information, including personally identifiable information such as name, entity/practice name, address, telephone number, email and other information. We may also collect other types of non-personal information (information that, by itself, cannot be used to identify or contact you), such as demographic information (your age, gender, income, education, profession, post code, etc.) and information about your personal interests, which we may associate with personally identifiable information. Our rules regarding User Submissions are described in the Terms of Use.

(b) Usage Information. We also automatically track certain information about Users based upon their behaviour in the Site. Such information may include the URL that the User just came from, which URL the User next goes to, what browser the User is using, and the User’s IP address.

(c) Information Not Collected. We will never ask you for personal information or any banking, credit card or credit history information, and such information should not be submitted to Ideal Med or posted on the Site.

2. Third Party Sites

Users may be redirected from the Site to a third-party site in order to access such third party’s information, or to use such third party’s online tools. Users may provide that third party with personally identifiable information, or other information which may be requested or collected by such third party, including banking and credit card information. Ideal Med does not have access to that information, and a User’s disclosure of such information to a third party is at its own risk and subject to such third party’s privacy terms.

3. Our Use of Information

Generally, we use information about our Users to analyse Site usage, to improve our content, products and service offerings and to customise our Site’s content, layout, and services to meet our Users’ needs. We use information to process User requests, to contact Users regarding their use of, changes to, or new products or services that we offer, and to do internal research on our Users’ demographics, interests, and behaviour to better understand and serve our Users. We may use information to market our products and related services, including special offers and promotions. These marketing and promotional materials may be sent to you by postal mail, email or other means. However, the individual or organisation will always be given the opportunity to elect to “opt out” to not to receive further marketing information from us. See Section 8 below for ways to opt out. Finally, we may use your information to complete transactions requested by you (such as your purchase of a product or service offered on our Site), or to send you administrative communications either about your account with us or about features of our Site, including any future changes to this Privacy Policy. Because these do not involve sending you promotional materials, your opt-out option will not apply permitted transactional or administrative uses of your personal information.

4. Our Disclosure of Information

Ideal Med’s policies regarding the disclosure of User information are as follows:

• We do not sell, rent or loan User information to any third party.
 We will obtain permission before disclosing any User information for a purpose not authorised by a User or this Privacy Policy.
• We may occasionally aggregate our User information and disclose such information to third parties in aggregate form for a number of business purposes, including running and enhancing the Site. In these situations, we do not disclose any information that could be used to personally identify our users.
• Occasionally, we may disclose User information to third parties we engage to facilitate our services. In such instances, we obligate those third parties to conform to our privacy standards. In addition, our corporate policies require that employees with access to confidential information about our Users may not use or disclose the information except for Ideal Med’s business use.
• Ideal Med may transfer personal information subject to this Privacy Policy to a purchaser in connection with the sale of all or a portion of its business or assets.

We reserve the right to disclose or report information about our Users in limited circumstances where we believe in good faith that disclosure is required under law, to cooperate with regulators or law enforcement authorities, and to protect the rights, safety and security of Ideal Med, the Site and our Users. Furthermore, we may disclose User information to enforce our Terms of Use, or enforce contest, sweepstakes, promotions, and/or game rules that we may offer on the Site.

5. Security Measures to Safeguard Information

The security and confidentiality of your information is extremely important to us. We have implemented technical, administrative, and physical security measures to protect User information from unauthorised access and improper use. From time to time, we review our security procedures in order to consider appropriate new technology and methods. Please be aware though that, despite our best efforts, no security measures are perfect or impenetrable.

6. Cookies

We use cookies to assist us in securing your transactions and to enhance the performance of the Site. We use a common technique, HTTP-header cookies, to identify one page request from another. The cookies the Site creates do not contain any personal information. They merely allow us to recognise that a page request comes from someone who has already logged on. While your browser may allow you to “reject” cookies, the Site requires that you accept all cookies in order for the features and security mechanisms to function fully. Cookies are stored on a User’s hard drive, not on the Site. Cookies are “session cookies”, meaning that they are automatically deleted at the end of a session, or are automatically “timed out” after extended inactivity.

7. Security and Browsers

Any time a User enters information on the Site, we encrypt it using Secure Socket Layer (SSL) technology. SSL protects information as it crosses the Internet. To support this technology, Users need an SSL-capable browser, preferably with strong encryption.

8. Application of this Policy

This Privacy Policy applies only to personally identifiable information collected on the Site where this Privacy Policy is posted and does not apply to any other information collected by Ideal Med through any other means.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us by email at sales@idealmed.co.uk or by telephone or postal mail as indicated under Contact Us

10. Amendments

We may amend this Privacy Policy at any time. If we amend this Privacy Policy to permit material changes in the way we collect, use, and/or share your personal information, we will notify you of such amendment by sending you an email at the last email address that you provided us, and/or by prominently posting notice of such amendment on the Site. Any such amendment will be effective thirty (30) calendar days following either our dispatch of an email notice to you or our posting of notice of the changes on the Site. Please note that, at all times, you are responsible for updating your personal information to provide us your current email address. In the event that the last email address that you have provided us is not valid, or for any other reason is not capable of delivering to you the notice described above, our dispatch of the email containing such notice will nonetheless constitute effective notice of the amendment described in the notice. In any event, an amendment to this Privacy Policy may permit material changes in the way we use and share personal information that you provided us prior to our notification to you of such amendment. If you do not wish to allow such material changes, you must so notify us (in the manner we specify) prior to the effective date of the amendment. If you provide us this notice, we may choose to deactivate your account. Please be advised, however, that, regardless of whether you provide such notice to us, any such amendment to this Privacy Policy will apply to any personal information that you provide us on or after the effective date of such amendment.